Real Leaders are a global media and education company for leaders.

Client Real leaders

Category Agencies

Duration 2 Months

Industry Creative Digital Agency

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We are a global media and education company for real leaders. Since 2009 Real Leaders has been a founding Certified B Corp dedicated to inspiring the future of business. And we’re doing it by helping every day CEOs make their impact effortless.

We have conducted the most interviews in the world with impact CEOs and break down their innovative strategies and experiences into actionable, trusted content in our magazines, podcasts, videos, articles, and courses — so our worldwide community of CEOs can leave the world far better than they found it.

Problem Statement

Empowering Leaders with a Seamless Digital Experience

The Real Leaders platform is a hub for the world’s most influential leaders, entrepreneurs, and changemakers to share their stories, insights, and experiences with the next generation of leaders. Our task was to create a digital platform that would not only reflect the high caliber of these individuals but also provide an intuitive, seamless experience for a diverse audience. However, designing and developing this platform came with several complex challenges that required innovative solutions.

Streamlined Content Management System

The need for a robust content management system that could handle various media types (articles, videos, podcasts, etc.) while remaining user-friendly for non-technical editors.
Optimized User Experience Across Devices

Real Leaders’ audience spans diverse demographics, requiring an intuitive, accessible, and visually engaging design across all devices (mobile, tablet, and desktop).
High-Performance and Scalability

Ensuring the platform could handle high traffic volumes, especially during peak events and content releases, without sacrificing performance.
Third-Party Integrations

Integrating multiple third-party tools (social media, video streaming, event registration, and email marketing) without disrupting the user experience or design aesthetics.
Maintaining Brand Integrity and Representation

Ensuring the platform’s design reflects the values of Real Leaders and represents their mission to inspire global leadership.

Project Strategy and Approach

Strategy to Address Client’s Challenges

Key Phases

Discovery and Research:

Understanding the Brand and Audience
Wireframing and Prototyping:

Designing the User Experience
Visual Design:

Crafting the Look and Feel
Development and Coding:

Bringing the Design to Life
Testing and Optimization:

Ensuring Performance and Accessibility
Launch and Post-Launch Support:

Delivering a Scalable Platform

tools used

The project started with an in-depth discovery phase to fully understand the client’s needs and the specific requirements of the custom plugin. Following this, I developed the plugin with a focus on scalability and ease of use, ensuring it integrated seamlessly with LearnDash. The team lead/captain role was carefully designed to provide the necessary administrative functions without overwhelming the user. After extensive testing, the system was optimized for performance and scalability, ensuring it could handle large numbers of users and organizations.

Key Results

Successfully developed a custom plugin that allowed organizations to purchase group access to courses and manage team members effectively.
Created a user-friendly interface that made it easy for team leads/captains to invite and manage their team members.
Ensured the system was scalable and could support multiple organizations with varying needs.

Impact on Client’s Business

The new system has provided Aceyus with a powerful tool to offer their clients, allowing them to easily train and manage teams within their organizations. The scalability of the system means it can grow alongside the client’s needs, offering a long-term solution for corporate training. The positive feedback from early users has already led to an increase in demand for this customized training solution.

“Tai exceeded our expectations with this project. The custom plugin is exactly what we needed to offer group access to our courses, and the team lead/captain role has made it incredibly easy for our clients to manage their internal teams. The system is user-friendly, scalable, and perfectly aligned with our goals. Tai’s expertise and attention to detail were key in delivering a solution that’s not only functional but also enhances our overall service offering.”

CEO Real Leaders